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	<title> &#187; Mobile Campaigns</title>
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	<description>"mobile campaigns for social change"</description>
	<pubDate>Tue, 01 Jun 2010 20:15:02 +0000</pubDate>
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		<title>Go Mobile &#8212; An Interview with Katrin Verclas</title>
		<link>http://calderstrategies.com/wordpress/2008/09/26/go-mobile-an-interview-with-katrin-verclas/</link>
		<comments>http://calderstrategies.com/wordpress/2008/09/26/go-mobile-an-interview-with-katrin-verclas/#comments</comments>
		<pubDate>Fri, 26 Sep 2008 17:31:07 +0000</pubDate>
		<dc:creator>katrinv</dc:creator>
		
		<category><![CDATA[Best Practices]]></category>

		<category><![CDATA[Mobile Campaigns]]></category>

		<category><![CDATA[big duck]]></category>

		<category><![CDATA[katrin verclas]]></category>

		<category><![CDATA[mobile]]></category>

		<category><![CDATA[mobile activism]]></category>

		<category><![CDATA[mobile strategy]]></category>

		<category><![CDATA[nonprofits]]></category>

		<guid isPermaLink="false">http://calderstrategies.com/wordpress/?p=24</guid>
		<description><![CDATA[Our excellent colleagues at Big Duck (which is an erstwhile communications firm working with nonprofits) recently conducted an interview with me for their podcast series.  We chat about mobile strategies, some things mobiles are good (and not so good for) and how people can think about getting started who want to reach their constituents where [...]]]></description>
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		<item>
		<title>Calder Strategies at Personal Democracy Forum</title>
		<link>http://calderstrategies.com/wordpress/2008/05/14/calder-strategies-at-personal-democracy-forum/</link>
		<comments>http://calderstrategies.com/wordpress/2008/05/14/calder-strategies-at-personal-democracy-forum/#comments</comments>
		<pubDate>Tue, 13 May 2008 21:45:21 +0000</pubDate>
		<dc:creator>catherineg</dc:creator>
		
		<category><![CDATA[Events and Updates]]></category>

		<category><![CDATA[Mobile Campaigns]]></category>

		<category><![CDATA[election]]></category>

		<category><![CDATA[mobile campaign]]></category>

		<category><![CDATA[mobile politics]]></category>

		<category><![CDATA[personal democracy forum]]></category>

		<guid isPermaLink="false">http://calderstrategies.com/wordpress/?p=23</guid>
		<description><![CDATA[Catherine and Katrin will both be speaking at Personal Democracy Forum in New York June 23 and 24.  Katrin will be moderating and Catherine will be a participant in a panel on mobile politics that will be examining what has and hasn&#8217;t been successful for mobile political organizing this year. We&#8217;ll also explore what [...]]]></description>
		<wfw:commentRss>http://calderstrategies.com/wordpress/2008/05/14/calder-strategies-at-personal-democracy-forum/feed/</wfw:commentRss>
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		<item>
		<title>Mobile Advocacy Do&#8217;s and Don&#8217;ts</title>
		<link>http://calderstrategies.com/wordpress/2008/04/22/mobile-advocacy-dos-and-donts/</link>
		<comments>http://calderstrategies.com/wordpress/2008/04/22/mobile-advocacy-dos-and-donts/#comments</comments>
		<pubDate>Tue, 22 Apr 2008 19:41:19 +0000</pubDate>
		<dc:creator>katrinv</dc:creator>
		
		<category><![CDATA[Best Practices]]></category>

		<category><![CDATA[Mobile Campaigns]]></category>

		<category><![CDATA[cell phones]]></category>

		<category><![CDATA[do's]]></category>

		<category><![CDATA[don'ts]]></category>

		<category><![CDATA[issue advocacy]]></category>

		<category><![CDATA[m-advocacy]]></category>

		<category><![CDATA[mobile advocacy]]></category>

		<category><![CDATA[mobile marketing]]></category>

		<category><![CDATA[social marketing]]></category>

		<guid isPermaLink="false">http://calderstrategies.com/wordpress/2008/04/22/mobile-advocacy-dos-and-donts/</guid>
		<description><![CDATA[Mobile advocacy efforts are just beginning around the world but it fast becoming clear from these emergent campaigns what works and what does not in using mobile phones to advance a cause or an issue. Advocacy organizations should start to pay attention. There is increasing evidence that mobile social marketing works in increasing brand awareness and moving people to actions. It is also becming an increasingly effective way to engage users and constituents. Here are a few pointers.]]></description>
		<wfw:commentRss>http://calderstrategies.com/wordpress/2008/04/22/mobile-advocacy-dos-and-donts/feed/</wfw:commentRss>
		</item>
		<item>
		<title>YrMama4Obama in the New York Times - A Viral Youth Text Message Campaign</title>
		<link>http://calderstrategies.com/wordpress/2008/04/08/yrmama4obama-in-the-new-york-times-a-viral-youth-text-message-campaign/</link>
		<comments>http://calderstrategies.com/wordpress/2008/04/08/yrmama4obama-in-the-new-york-times-a-viral-youth-text-message-campaign/#comments</comments>
		<pubDate>Tue, 08 Apr 2008 15:22:14 +0000</pubDate>
		<dc:creator>katrinv</dc:creator>
		
		<category><![CDATA[Calder Press]]></category>

		<category><![CDATA[Mobile Campaigns]]></category>

		<category><![CDATA[calderstrategies]]></category>

		<category><![CDATA[mobile campaign]]></category>

		<category><![CDATA[new york times]]></category>

		<category><![CDATA[sms campaign]]></category>

		<category><![CDATA[viral campaign]]></category>

		<category><![CDATA[YrMama4Obama]]></category>

		<guid isPermaLink="false">http://calderstrategies.com/wordpress/?p=12</guid>
		<description><![CDATA[Twist Their Arms? The New York Times today features YrMama4Obama, a viral site that uses mobile marketing for young people to convince their parents to vote for Obama.  The site was developed by Catherine Geanuracos, a principal at Calder Strategies. The site asks people, for example:
Is yr Mama 4 Obama? We need our parents [...]]]></description>
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