Go Mobile — An Interview with Katrin Verclas

Our excellent colleagues at Big Duck (which is an erstwhile communications firm working with nonprofits) recently conducted an interview with me for their podcast series.  We chat about mobile strategies, some things mobiles are good (and not so good for) and how people can think about getting started who want to reach their constituents where they are. Listen to the interview here.

Links mentioned in the podcast are here.

• MobileActive.org
• Calder Strategies’ article on Mobile Do’s and Dont’s
• NTEN’s primer on mobile

Calder Strategies at Personal Democracy Forum

Catherine and Katrin will both be speaking at Personal Democracy Forum in New York June 23 and 24. Katrin will be moderating and Catherine will be a participant in a panel on mobile politics that will be examining what has and hasn’t been successful for mobile political organizing this year. We’ll also explore what to expect as we move into the Fall campaign season. More details and other panelists coming soon!

Mobile Advocacy Do’s and Don’ts

Mobile advocacy efforts are just beginning around the world.  What are we learning from these emergent campaigns what works and what does not in using mobile phones to advance a cause or an issue?

Of course, we think that advocacy organizations should start to pay serious attention to using mobiles in their work. There is increasing evidence that mobile social marketing works in increasing brand awareness and moving people to actions. It is also becming an increasingly effective way to engage users and constituents. Here are a few pointers from what we have learned to date. Continue reading Mobile Advocacy Do’s and Don’ts…